After being in awe of the brilliant work this valuable charity were doing to help swans and other local wildlife in the Yorkshire region we approached the team at Yorkshire Swan Rescue and offered our services. We felt they could be saying more about what they were doing and this included telling people they weren’t just a hospital for injured wildfowl and wildlife, but that they also rescued them and released them back into nature once they were fully recovered. A modern, simple logo incorporating the graceful swan and the ‘Rescue. Recuperate. Release.’ positioning line is just the starting point.